A new site on LEGO.com called "My LEGO Network" launched after the BETA TEST period was over. Beta Testers had a chance to test MLN before it was even out, and I was one of them!
If you sign up for the recently-tested fully-functional MLN, you can Build Modules for your page, collect stickers and little sounds called "Loops" ... not to mention that you can even trade virtual items!
The LEGO Company has been working hard to create a MMOG (Massively Multi-player Online Game). Everyone is excited, even I can't wait for it to launch sometime 2008!
They are still creating the game as I speak. So far, they have created a mini-site that lets you read the latest news from the game programmers themselves! You can even sign-up for the monthly LEGO Universe newsletter!